Marketing Campaign Brief
Integrated Change, a team of digital healthcare specialists based in London focusing on developing mobile health apps required content marketing.
Approach
- Persona profiling to support the digital healthcare communications
- Creative content campaign to showcase mobile health apps
- Sourcing evidence based research to support the proposition
- Statistical and factual messaging to elevate the healthcare offer
- Content adapted across channels to educate key audiences
Services
- Marketing campaign planning
- Audience persona development
- Content marketing and messaging
- Research trends and insight discovery
I've been working with Maria on developing a medical orientated and focused creative content campaign for sometime. Maria knows the healthcare industry well which was a bonus for me, comes up with innovative ideas and is always responsive. A great person to work with and highly recommended.