Marketing Campaign and Brand Activation brief
PageSuite is a digital publishing provider that transforms print or live news and they needed marketing campaign planning and brand activation support.
Approach
- Competitor analysis and audits to reposition the brand
- Internal brand audits to review brand values and proposition
- Channel campaign planning to target core messaging to audiences
- Content marketing to support website and case studies refresh
- Brand narrative to shape digital marketing campaign.
Services
- Marketing campaign planning
- Brand activation
- Brand guidelines and brand toolkits
- Content marketing and messaging
- Website audit and content refresh
alexandrapatrick has helped sharpen our marketing campaigns and position PageSuite as an innovative market leader.